Filed under ROI

Let’s Talk about Social Media

  What is social media? Social media is the use of web-based and mobile technologies to turn communication into an interactive dialogue.  Social media take on many different forms, including Internet forums, web blogs, social blogs, microblogging, wikis, podcast, photographs, video, social bookmarking and many other platforms.  Facebook, Google+, Twitter, WordPress, and LinkedIn are just … Continue reading

Social Media ROI- 44 Case Studies

We are often asked to provide some numbers to our clients concerning ROI.  The questions are, “Yes, but is social media really worth the time?”, “How have other companies succeeded  with their social media campaigns?”, or “I like numbers.  Could you show me some concerning social media ROI?”.  Because of those valid and crucial decision-making … Continue reading